Marketing Analyst

Ref: BH-19198-1 Posted 4 hours ago
Ref: BH-19198-1 Posted 4 hours ago
New Zealand, Christchurch
Up to $120,000 + benefits
Salary (NZD)
Permanent
Job type
Data & Analytics
Specialisation
About the role

About the role
We’re looking for a Marketing Analyst to join a collaborative team and turn data into stories that drive smarter marketing decisions. You’ll dive into campaign performance, customer behaviour, and channel data while building dashboards and reports that make insights clear and actionable.

This role suits someone who enjoys both the numbers and the narrative, using BI tools to translate marketing data into recommendations that shape campaigns, strategies, and customer engagement.

What you’ll be doing

  • Analysing campaign performance, customer journeys, and marketing funnels to uncover insights
  • Designing and maintaining dashboards and reports in Power BI and other BI tools
  • Working with marketing teams to track ROI and optimise spend across digital channels
  • Supporting data-driven decisions for segmentation, retention, and channel strategy
  • Combining marketing and technical skills to deliver accurate, accessible reporting
What we’re looking for
  • Proven experience as a Marketing Analyst, Data Analyst, or similar role
  • Strong understanding of marketing data and performance metrics
  • Hands-on experience with Power BI (or similar BI/reporting tools) and SQL
  • Comfortable working with data from Google Analytics, Salesforce, Bright Pattern, or Monday.com
  • Excellent communication skills with the ability to translate data into actionable insights
  • Curious, proactive, and always looking for new ways to measure and improve outcomes
What’s in it for you
  • Direct influence on marketing strategy through actionable insights
  • Work with a variety of marketing data sources and BI tools
  • Various benefits
  • Supportive, collaborative team that values creativity and innovation
  • Hybrid flexibility with a Christchurch base
About the company/culture
You’ll join a well-regarded organisation that values innovation, collaboration, and continuous improvement. The team is supportive and curious, bringing marketing and data together to create measurable results and meaningful change.


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Christchurch
Up to $120,000 + benefits
Salary (NZD)
Permanent
Job type
Data & Analytics
Industry
Meet the Consultant
Emma Howey
Talent Manager
+64273960960
emma@potentia.co.nz
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